Mercury Marine Celebrates 80th Anniversary in 2019
Mercury Marine will celebrate its 80th anniversary throughout 2019, reflecting on its strong heritage of innovation and leadership in the marine industry.On January 22, 1939, E. Carl Kiekhaefer purchased a bankrupt engine manufacturing plant in Cedarburg, Wisconsin. Now, 80 years later, the business that emerged from those modest beginnings, Mercury Marine, is a company with 7,000 global employees that is heralded as the world’s leading manufacturer of marine propulsion systems…
Brunswick to Acquire Power Products Businesses
Mercury Marine’s parent company, Brunswick Corporation entered into a definitive agreement to acquire Power Products – Global Marine & Mobile, which includes the global marine, specialty vehicle, mobile, industrial power, and transportation aftermarket products businesses of Power Products. Brands included are: Ancor, BEP, Blue Sea Systems, Czone, Del City, Lenco Marine, Marinco, Mastervolt, Park Power, Progressive Industries, and ProMariner.Power Products is a privately held company based in Menomonee Falls, WI, owned by Genstar Capital.
Mercury Marine Donates Boats, Engines to Harvey Relief Effort
Mercury Marine, in an effort to help in the recovery mission in the wake of Hurricane Harvey, said it has donated multiple boats and engines to the affected areas. This week, Mercury deployed 30, 6hp outboard engines as well as 10 inflatable boats to be sent to the command center in Texas. In addition, the company donated a 40hp outboard engine to Boots on the Ground, a nonprofit organization dedicated to empowering veterans and qualified civilians to provide in-field emergency and primary medical care. The state command center in Texas has also identified the scarcity of life jackets.
Mercury Diesel 6.7L Engine Family Unveiled
Mercury Marine has unveiled the new Mercury Diesel 6.7L midrange engine family. The new electronic, common-rail engines will be offered with three power levels: 480hp, 500hp and 550hp. They will be available as inboards or packaged with the Mercury Zeus pod-drive. The new Mercury Diesel engine is compatible with Mercury’s full suite of SmartCraft controls and electronics, including optional joystick piloting for inboards and joystick piloting for pods (Zeus). “Mercury has established itself as providing the best integrated propulsion solutions to our customers…
Mercury Marine Expands Its Joystick Technology
Mercury Marine, a manufacturer of recreational marine engines, has officially announced the launch of Joystick Piloting for Inboards on single-engine tow sport boats. The joystick technology allows the engine to work with bow and stern thrusters to provide ultimate vessel control and a superior driving experience for the boater. The system is designed to work with the tow sports variants of Mercury’s new and award-winning range of purpose-built marine inboard and sterndrive engines. Dealers and consumers around the country are raving about the newest technology from Mercury Marine.
Mercury Marine Adds British Columbia Distributor
Mercury Marine parent company Brunswick Corporation has acquired Payne’s Marine Supply Inc., one of Canada’s national wholesale distributors of marine supplies. The acquisition will allow Mercury Marine to grow its global parts and accessories distribution network and better serve customers across Canada. “We continue to look for opportunities to grow our distribution channels around the world, and Western Canada is one of the areas that we had targeted for growth,” said Mike Gyorog, Mercury Marine vice president global service & marine parts and accessories.
Mercury Marine Powers the Pontoon Market
The pontoon market has been the fastest growing boat segment over the past 12 months, having grown by eight percent in 2015 and on pace to match that growth 2016, according to the National Marine Manufacturers Association (NMMA). As boaters around the globe are migrating to higher horsepower engines for their pontoons, Mercury Marine aims to help spur that growth. “It’s really driven by the consumers through our dealer network across the country and Canada,” said John Sweeney, Forest River marketing director.
Mercury Marine Appoints Bass to Head EMEA Operations
Mercury Marine announced that Marty Bass has been appointed President - EMEA Mercury Marine, effective immediately. Bass, who previously was vice president of Mercury's product category management group based at Mercury headquarters in Fond du Lac, succeeds Mike Shedivy, who has lead EMEA – Mercury Marine since 2013. Shedivy will join Life Fitness, another unit of Brunswick Corporation, as its vice president - global commercial category management and product development. Bass joined Mercury Marine in 2006 and holds a bachelor's degree in electrical engineering from the University of Illinois…
Mercury Marine's New Engine has Power to Spare
Mercury MerCruiser’s new 6.2-liter V-8 300hp and 350hp sterndrive engines, which are purpose-built specifically for marine use, deliver increased power and torque while providing a remarkably quiet and smooth ride. “With the introduction of our new 6.2-liter V-8 sterndrive engines, Mercury continues to build on its success of designing and manufacturing propulsion systems that deliver the most intuitive, powerful, worry-free, smooth and quiet boating experience,” said John Pfeifer, president of Mercury Marine.
Mercury Marine Plant Earns Safety Honors
Mercury Marine's Suzhou, China plant recently received the Brunswick Corporation Chairman's Safety Award for excellence in safety and employee engagement. Mercury Marine Suzhou plant manager Eric Liu and safety officer Lawrence Liu received the award from Mercury Marine president John Pfeifer during the plant’s 10th anniversary celebration. As part of the safety recognition, Mercury Marine Suzhou was awarded $10,000 for charity donation. The team decided that half of the donation…
Mercury Marine Launches Repower Financing
Mercury Marine launched a new repower finance program that aims to make it easier for consumers to get the engine performance they want with flexible financing for a broad range of buyers. The Mercury Repower Finance program is funded by Medallion Bank, a marine industry leader that specializes in accepting buyers with a wide range of credit histories. Program administration is handled by Brunswick Financial Services, a fully owned subsidiary of Brunswick Corporation, the worldwide marine manufacturing leader.
Willard Marine Appoints Bryson Director of Engineering
With over 20 years of maritime experience, Bryson was previously with Derecktor Shipyards, Christensen Shipyards, and Heisley Marine Corp. Bryson also served as Director of Engineering at Brunswick Corporation, overseeing approximately 50 engineers and launching eight new products annually over a five-year period. Bryson also spent time with Clipper Windpower where he served as Program Manager. “I can’t express enough how excited I am to work with Willard Marine,” says Bryson. “While at Brunswick, it was very hard to find ways to compete with Willard. Their fleets were all handmade in the U.S.
Brunswick Deliver Law Enforcement Boston Whaler
Brunswick Commercial & Government Products (BCGP) deliver a Boston Whaler 27' Vigilant patrol boat to the Ottawa County (MI) Sheriff's office. The Sheriff's office is tasked with law patrol, law enforcement, and fire suppression activities for the local river, which includes three harbors and a power plant, and to fulfill these tasks, the Sheriff's Office chose a commercially built Boston Whaler walkaround cabin model. The boat is powered by twin Yamaha engines, and includes the newest fire pump offering from BCGP, a 130 hp Mercruiser that mounts inside the cabin, leaving the deck clear.